Hi [First Name],
Thanks for grabbing the list building starter checklists. Here is your download page, in case you need it again:
[Link To Your Download Page]
You will find two checklists there, each as a printable PDF and an editable Word file. Checklist 1 is the map of a complete list building funnel, from your domain to your first traffic. Checklist 2 is all about the squeeze page, the one page every visitor sees first.
If you only have a few minutes today, look at your squeeze page, or sketch one on paper if you do not have it yet. The layout that works is still the simplest one:
- A headline that names the result your freebie delivers, not its format
- A subheadline that adds a second benefit or removes a doubt, such as that it is free or quick
- A form that asks for an email address only
- A button that says what happens next, such as "Send me the checklist", never just "Submit"
Then take away everything else: menus, sidebars and links to other pages. Leave only the small legal links in the footer. Every other exit is a way for a visitor to leave without subscribing.
Over the next few days I will send you a few short emails with the most practical ideas from the checklists, so your funnel is ready before you send it a single visitor.
Talk soon,
[Your Name]
[Your Brand]
P.S. Save this email so your download link is always one search away.
The Opt-In Funnel Profit Kit
