IM Checklist AI · Free Starter Checklist
The Webinar Prep Checklist
A webinar can sell more in an hour than a month of posts, but only if the details are handled. Registration, reminders, tech, and a clear offer all have to line up. This checklist walks you through preparing a webinar calmly, so you can focus on delivering value instead of firefighting on the day.
Part 1 - Plan It
1
Choose one clear topic and the offer you will make at the end.
The talk and the offer should feel like the same story.
2
Set the date and build a simple registration page.
Ask only for name and email so registrations stay high.
3
Outline the session: teach first, then transition to the offer.
Earn the right to sell by delivering real value first.
Part 2 - Fill The Room
4
Promote registration to your list and social channels.
Most sign-ups come from your own audience, so start there.
5
Set up reminder emails for the day before and the hour before.
Reminders are the difference between registrations and attendees.
6
Test your tech: audio, screen share, slides and internet.
A five-minute test the day before prevents a live-day disaster.
Part 3 - Deliver And Follow Up
7
Show up early, deliver value, and make your offer clearly.
Do not fade out at the offer. State it with confidence.
8
Send the replay and offer details to everyone who registered.
Many buyers watch the replay, not the live. Never skip this.
9
Follow up with a reminder before your offer deadline closes.
The post-webinar sequence often out-earns the live event itself.
PRO TIPS
- Practise your offer out loud until it feels natural. That moment is where the money is made.
- A small live webinar you actually run beats a big one you keep postponing.
- Selling On Webinars is a complete volume inside IM Checklist AI when you want the full playbook.
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