Hi [First Name],
Thanks for grabbing the influencer marketing starter checklists. Here is your download page, in case you need it again:
[Link To Your Download Page]
You will find two checklists there, each as a printable PDF and an editable Word file. Checklist 1 gets you started from either side of influencer marketing. Checklist 2 maps the ways a creator's audience can earn, well beyond brand deals.
If you only have ten minutes today, answer the question at the top of Checklist 1: which side are you working from? A brand looking to reach an audience, or a creator building one? Most of the steps apply to both, but your daily actions and the way you measure success are very different.
Then pick the one or two platforms where your audience or your niche actually lives. Not every platform. One or two you can show up on consistently.
Finally, write down one rule for judging any account, yours or someone else's: engagement and audience fit matter more than the follower count. A smaller account with a tight, responsive audience is often worth far more to a partnership than a big one with passive followers.
Those three decisions are Part 1 of Checklist 1, so you will already be ahead when you open it.
Over the next few days I will send you a few short emails with the most useful ideas from the checklists, so the partnerships you build are fair, clear and worth repeating.
Talk soon,
[Your Name]
[Your Brand]
P.S. Start one spreadsheet today for every outreach, conversation and deal. Within a few weeks you will be glad you did not rely on memory or scattered messages.
The Influencer Partnerships Profit Kit
