No theory. No 40-hour course to sit through. Just the steps, in order, with the reasoning behind each one, so you stop guessing and start shipping. Your $3 trial unlocks this volume plus all 84 others: 1,536 checklists, ready to work from today.
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Dear friend,
I have spent well over a decade in online marketing, and most of it has been spent doing the same unglamorous thing on repeat: watching a business struggle, finding the one broken process underneath it, and fixing that one thing.
Almost every time, it comes down to the same root cause: no real system. Just guesswork dressed up as a strategy.
The businesses that turn it around are not the ones with more hustle. They are the ones who finally get a process they can follow the exact same way every single time, and get the exact same result.
That is the whole idea behind this page. Building that process yourself is slow. Months of testing, half of it wasted. I already did that part. This hands it to you finished.
If any of that sounds familiar, the problem was never you. It was never having a process specific enough to just follow.
I am not describing theory here. These are the processes I run my own business on.
Whatever I am using in my own business right now goes into IM Checklist AI. Not the version I used three years ago. The current one.
Think of it as looking over my shoulder while I work, except every step is written down for you to follow at your own pace.
1,536 checklists, covering every marketing task worth doing, every one rewritten this year so it reflects how marketing actually works in 2026, AI workflows included. And it does not stop growing: a new volume lands every month, and it is already yours the day it does.
Checklists beat courses for one reason: there is nowhere to get lost. No forty-minute video to decode into three actual steps. Open it, follow it in order, tick the box, move to the next one.
And because every checklist ships with Full Private Label Rights, you are not just getting a process to follow. You are getting a finished product to sell. Rebrand it, resell it, give it away to grow your list, whatever you want. It is yours.
This page covers Volume 31: Local Marketing. But your $3 trial does not stop at this one volume. It opens every single one of the 84, starting today.
Not a checklist app. Not fifty bullet points with no context. A real, finished document you can start using in the next five minutes.
Print it, pin it above your desk, and physically tick each box as you go. Some processes stick better on paper.
This is where the PLR rights actually happen. Open the file, swap in your name, and it is yours to sell.
Tick boxes right in your browser and watch a progress bar fill up. No spreadsheet, no separate tracker, no losing your place.
Most products end where the download finishes. This one starts there. You do not just get to use these checklists. You get to own them.
List them as your own product tomorrow. Every dollar is yours, no split, no royalty.
Your name, your logo, your brand. Nobody sees IM Checklist anywhere.
You wrote these, as far as the law and your customers are concerned.
The fastest lead magnet you will ever "write." Trade it for an email address.
Every checklist is a real Word doc. Open it, change it, done in minutes.
One checklist becomes a blog post, an email, a video script, or a client deliverable.
Each one is a complete, follow-along process. Open it, work through it, tick it off.
Every dollar and every hour you spend on local marketing works harder when you know exactly who you are trying to reach and where they already are.
Local marketing in 2026 spans a wide menu: Google Business Profile, local SEO, paid search and social ads, reviews, community platforms, email and SMS, and yes, direct mail still works in the right niches.
Local customers and local search engines both reward businesses that look and read the same way everywhere they appear: your website, your Google Business Profile, your social pages, and every directory that lists you.
Local marketing fails less often from bad ideas and more often from good ideas that never get scheduled, tracked, or followed up on. This checklist sets up the simple operational backbone, a customer and lead tracker, a content and task calendar, and a login vault, that keeps every other checklist in this volume running week after week instead of stalling after the first busy month.
Reviews are the closest thing local marketing has to word of mouth at scale: they influence map pack ranking, they influence whether a searcher clicks your listing over a competitor's, and they influence trust before a customer ever speaks to you.
Your website is where paid ads, organic search, and word of mouth all eventually send people to decide whether to call you. For a local business, that means a site built for a phone screen, a fast click to call or book, and clear signals to search engines about exactly where and who you serve.
Not every local customer is ready to buy your top-priced service the first time they find you. A clear set of offers, an entry-level option, a core package, and a premium tier, gives more people a reasonable way to say yes, and gives you room to run promotions without discounting your main pricing.
Local search engine optimization is the ongoing work of earning free visibility in map results and organic search for the terms your customers actually type.
Google Business Profile, the platform formerly known as Google My Business, is the single most important free local marketing asset most businesses have.
A citation is any online mention of your business name, address, and phone number, whether or not it links back to your website. Search engines use the volume and consistency of these mentions across the web as a trust signal for local ranking, and customers still browse directories like Yelp, Apple Maps, and industry-specific sites directly.
Paid advertising buys you speed that organic local marketing cannot: the ability to show up in front of local customers today instead of waiting months for rankings to build.
Social platforms and neighborhood community apps let a local business build familiarity with the exact people who live and work nearby, often before those people ever actively search for what you sell.
Every checklist so far in this volume is aimed at getting a local customer to find you, call you, or click through to your site. This checklist covers what happens the moment they do: making it effortless to call, message, book, or ask a question, and following up fast enough that the interest does not go cold and land with a faster-responding competitor instead.
Digital channels do not reach every local household, and inboxes are crowded in a way a mailbox often is not. Direct mail and local print still perform well for the right local businesses, particularly higher-ticket home services, healthcare, and professional services with a clearly defined radius.
Every channel covered in this volume, your Google Business Profile, local SEO, paid ads, social, and direct mail, generates its own data in its own dashboard.
Once your core channels are running and your reporting from Checklist 15 shows real, repeatable results, the next question is how to grow output without diluting quality.
At some point, running every checklist in this volume yourself stops being the best use of your time. This checklist covers deciding what to outsource, hiring the right kind of help, and using AI tools responsibly to speed up the repetitive parts of local marketing, content drafts, ad copy variations, and first-pass research, while keeping a human firmly in charge of anything customer-facing, factual, or brand-defining.
Seventeen checklists of local marketing knowledge only pay off if you actually work through them, in order, and put the steps into practice.
“IM Checklists allow you to get on with making money without the worry, fear and weight on your shoulders that you may have forgotten something. EVERYTHING is there in a clear and easy to consume format that can be checked off in seconds. A must have for all serious marketers.”
“These checklists have been a great asset in helping me set up my first launch, ensuring that I didn't miss any steps under tight time constraints. I highly recommend these checklists.”
“As a customer, just wanted to say thanks for creating IM Checklist. It's all in the worry of what I may forget. You have removed that fear. Many thanks.”
“The ability for someone to follow a proven method step by step like this is tantamount to their success with marketing.”
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You pay $3 today and get full access to all 84 volumes for 7 days. After that it is $17.95 per month. Cancel anytime, including during the trial, and you are covered by a 14-day money back guarantee on top.
Exactly 1,536 step-by-step checklists across 84 volumes, as of today. New checklist volumes are released every month, and every one is included with your membership.
Anything. Edit them, rebrand them with your name and logo, claim authorship, resell them and keep 100 percent, give them away as lead magnets and bonuses, turn them into courses, webinars, blog posts and emails, translate them, and use them with clients.
Yes. The library is fully refreshed for 2026, updates are included with your membership, and new AI features are coming to the members area soon.
Three: printable PDFs, fully editable Word docs, and interactive online checklists with tickable boxes and a progress bar.
Instantly. Your login details arrive by email and your volumes are waiting in the members area at https://imchecklist.org.
Our support desk is one click away from every page in the members area, and replies come from a real human.
P.S. I skip to the end of long pages too, so here is the entire pitch in one breath:
$3 unlocks all 84 volumes of IM Checklist AI, 1,536 step-by-step checklists rewritten for 2026, in printable PDF, editable Word and interactive tick-box formats.
Every checklist ships with Full Private Label Rights. Rebrand it, resell it, give it away, build a product on it, whatever you want. It is yours the moment you download it.
Your trial runs 7 days at $3, then $17.95 a month, cancel whenever you like, and you have fourteen days for the guarantee to kick in if it is not what you expected.
That is the whole offer. No fine print hiding underneath it.
To your success,
Kevin Fahey
$3 gets you every one of the 1,536 checklists across all 84 volumes, starting today. Work through them for two full weeks. If they are not everything I just described, ask for a refund and you get every cent back, no argument.
Full access to all 84 volumes for 7 days, then $17.95 per month. Cancel anytime.