Hi [First Name],
Thanks for grabbing the testing tool and site audit checklists. Here is your download page, in case you need it again:
[Link To Your Download Page]
You will find two checklists there, each as a printable PDF and an editable Word file. Checklist 1 helps you choose a testing and analytics tool that fits your traffic and skills. Checklist 2 is an audit that shows you which pages deserve a test and why.
If you only have ten minutes today, write down two numbers.
First, your monthly visitors to the pages you would actually test. Not your whole site, just those pages. Low traffic pages need longer tests or bigger, bolder changes, and many tools price by the visitors included in active experiments. That one number tells you which tools and plans make sense.
Second, how many people leave your funnel on each of your three pages closest to the sale, such as pricing, cart or checkout. A page where many visitors leave the funnel is a strong test candidate, even if its traffic is modest.
One more quick check: if your site still carries the snippet for Google Optimize, remove it. That tool shut down in 2023, and old guides that recommend it are out of date.
Over the next few days I will send you a few short emails with the most practical ideas from the checklists, so every test you run is worth the traffic it uses.
Talk soon,
[Your Name]
[Your Brand]
P.S. Whatever tool you consider, run one real test on its free trial or free tier first. A short trial shows tagging problems and reporting gaps that a sales demo never will.
The Split Testing Profit Kit
