Hi [First Name],
Thanks for grabbing the crypto payments starter checklists. Here is your download page, in case you need it again:
[Link To Your Download Page]
You will find two checklists there, each as a printable PDF and an editable Word file. Checklist 1 helps you decide which cryptocurrencies, if any, make sense for your business. Checklist 2 turns that decision into a calm, narrow rollout plan.
A quick note before you start: nothing in these checklists is investment, tax or legal advice. They are a business process, and they point you to a qualified professional wherever one is needed.
If you only have five minutes today, do the very first step of Checklist 1. Write one sentence that says why your business would touch crypto at all.
- Accepting payments from customers who ask for it?
- Paying a contractor overseas who prefers it?
- Holding a balance on your own books?
Those are three different problems with three different answers. The first two can often be handled without your business ever holding crypto, because established payment processors can convert a payment to cash in your bank the same day. The third is a much bigger decision, and one for your advisors.
If you cannot write the sentence yet, that is useful too. It usually means there is no real problem to solve, and the checklist says that is a perfectly good place to stop.
Over the next few days I will send you a few short emails with the most practical ideas from the checklists, so any decision you make is a calm and documented one.
Talk soon,
[Your Name]
[Your Brand]
P.S. Whatever you decide, write it down in a short internal policy: which assets you accept, why, and what happens to them on receipt. Your accountant will thank you.
The Crypto Payments Profit Kit
