Hi [First Name],
Thanks for grabbing the agency niche and pricing checklists. Here is your download page, in case you need it again:
[Link To Your Download Page]
You will find two checklists there, each as a printable PDF and an editable Word file. Checklist 1 helps you choose a niche narrow enough to become known in. Checklist 2 helps you choose a pricing model that fits your services and your delivery.
If you have twenty minutes today, start with proof. List every industry, platform or skill where you have produced a measurable result, for yourself, an employer or a client. Then list the tools you operate confidently. Your niche search should start there, not from whatever looks popular.
Next, decide the shape of your niche. It can be defined by industry, such as roofers or law firms, by service, such as local SEO, or by platform, such as Shopify stores. Pick one primary direction.
Then narrow until you can picture the exact buyer. Small businesses is not a niche. HVAC companies with two to ten trucks is.
One last check before you get attached: can you name three places where these buyers gather today, such as a group, an association or a local chamber? If not, finding clients will be harder than doing the work.
Over the next few days I will send you a few short emails with the most useful ideas from the checklists, so your agency starts with a niche and a model that work together.
Talk soon,
[Your Name]
[Your Brand]
P.S. Competitors in a niche are good news. They prove a real market with real budgets exists.
The Niche Agency Profit Kit
