Hi [First Name],
Thanks for grabbing the Etsy shop starter checklists. Here is your download page, in case you need it again:
[Link To Your Download Page]
You will find two checklists there, each as a printable PDF and an editable Word file. Checklist 1 takes you from a product idea to an open shop with a name, a look and policies buyers trust. Checklist 2 builds one complete listing, from the title to the publish button.
If you only have twenty minutes today, do the research that comes first in Checklist 1. It is the step most new shops skip.
- Search Etsy for the product you want to sell and study the first two pages of results.
- Check how recent the top shops' sales look. Steady, current activity tells you more than a big lifetime review count.
- Write down the low, middle and high prices you see. That is your first pricing reference.
- Read the negative reviews on competing shops. Slow shipping, poor communication and photos that do not match the product are common, and each one is a chance to do better from day one.
Then decide your model: handmade goods, craft supplies, vintage, digital downloads or print on demand. Etsy's rules and your later steps differ for each, so it is worth settling now.
Over the next few days I will send you a few short emails with the most useful ideas from the checklists, so you can go from an idea to an open shop with listings buyers can find.
Talk soon,
[Your Name]
[Your Brand]
P.S. Save every design file, banner and icon source outside Etsy as you make them. You will want to update them as your brand grows, and starting from scratch later wastes time.
The Etsy Shop Profit Kit
