Hi [First Name],
Thanks for grabbing the consulting niche starter checklists. Here is your download page, in case you need it again:
[Link To Your Download Page]
You will find two checklists there, each as a printable PDF and an editable Word file. Checklist 1 helps you find a real problem that businesses will pay a consultant to solve. Checklist 2 turns that into a niche, an ideal client and an angle competitors have left open.
If you have twenty minutes today, start with what you already know. Write down the recurring problems, complaints and bottlenecks you have personally heard from bosses, clients and colleagues over the years. Those are the most reliable signals you have, because you have seen them up close.
Then run each one through a simple test from Part 1 of Checklist 1: is someone already paying to solve a version of this problem today? Look for consultants, agencies, software and job posts aimed at it. If nobody is paying anyone, it may be an interesting problem, but it is not yet a market.
One more habit worth starting now. Open a document and call it your swipe file. Every time you read a forum thread, a review or a comment where someone describes this problem, paste their exact words in. You will use that language later for your website, your headlines and your discovery call questions.
Over the next few days I will send you a few short emails with the most useful ideas from the checklists, so your practice is built on a problem worth solving.
Talk soon,
[Your Name]
[Your Brand]
P.S. Be honest about the difference between interesting to you and provable with your track record. Clients pay for the second one.
The Consulting Practice Profit Kit
